Blog

Top 5 Branding Mistakes That Are Costing You Clients & How to Fix Them
These are my top 5 costly branding mistakes to avoid - from inconsistent visuals to AI-generated photos. Learn how professional branding, design & photography can attract clients & elevate your business.

How Custom Web Design Maximises ROI & Drives Real Business Results
In a world where attention spans are shorter than ever & competition is fierce, your website is more than just a digital brochure - it’s your brand’s front-line, salesperson & customer service rep all rolled into one.

Client in Focus: Helping Optima Logistics Grow with a Strategic Website Redesign
When I first met the team at Optima Logistics, their website wasn’t reflecting the high level of service & tech-forward approach they delivered in the real world. It was outdated, hard to use & barely getting any traffic. Here’s how a full redesign helped increase traffic & grow their business.

Client in Focus: Creative Edible Images - Re-Brand & Website Refresh for Impact & Growth
When Colleen from Creative Edible Images approached me, she felt that her brand didn’t reflect the vibrant & creative products she offered. Alongside this, Colleen was frustrated with trying to update & add products to her existing website - it wasn’t user friendly for her, it didn’t reflect the brand accurately & most importantly it was hard for customers to navigate & make purchases.

Client in Focus: Kimberley Downs Brangus
I recently had the pleasure of working with Kimberley Downs - a black Brangus beef cattle stud located in southern Victoria. On the list of inclusions for their project was a new logo & branding pack, along with photography of their impressive cattle, drone videography & social media videos, and of course a brand new website!

Embracing the E-commerce Revolution with Shopify
In today's rapidly evolving digital landscape, e-commerce has become a force to be reckoned with, transforming the way businesses connect with customers. As a Shopify Partner, I have been fortunate enough to witness & contribute to the growing of businesses through e-commerce. In this blog post, I want to share my genuine passion for Shopify & explain why being a part of this thriving ecosystem has been a rewarding experience.

Why I Choose Squarespace
Squarespace is a popular website building platform that has gained widespread popularity among businesses, entrepreneurs, and individuals looking to build a professional-looking website. In this post I share the top reasons I love using Squarespace.

Investing in Professional Product Photography
If you are an e-commerce business owner, you know that high-quality product photography is crucial for selling your products online. As more and more businesses shift to e-commerce, the importance of quality product photography has only increased.