Why I Choose Squarespace
Squarespace is a popular website building platform that has gained widespread popularity among businesses, entrepreneurs, and individuals looking to build a professional-looking website. Whilst I use a number of website building platforms depending your business’s needs, in this post I’m going to be discussing why I love Squarespace.
Squarespace is suitable for anyone who needs a website, whether you’re a small business owner, artist, blogger, non-profit organization, or individual. Squarespace offers a range of features and capabilities that make it easy to create a professional-looking website quickly and easily. Whilst Squarespace does have great e-commerce capabilities, for medium to large scale e-commerce product-base businesses I would recommend something like Shopify (I’ll be covering that in another article).
Here are a few of the reasons I love using Squarespace:
Beautiful Templates
If you’re like me, you’re going to be building your own template from scratch. However if you’re looking to build your own website, Squarespace offers a wide variety of beautiful templates that are designed to help you create a professional-looking website quickly and easily. These templates are fully customizable, allowing you to personalize your website to your specific needs and brand identity.
User-Friendly Interface
Squarespace has a user-friendly interface that makes it easy to build and manage your website. Once your website is built, the drag-and-drop editor is intuitive and straightforward, and you don't need any coding skills to use it. This makes it easy for you to manage your website in the long run. Don’t want to manage your website? No worries, let me do it for you!
Mobile Responsiveness
Squarespace templates are mobile-responsive, meaning that they are optimized for viewing on mobile devices such as smartphones and tablets. With more and more people accessing the internet on their mobile devices, having a mobile-responsive website is essential to ensure that your website looks great on any device.
E-Commerce Integration
Squarespace has robust e-commerce capabilities, making it an excellent choice for small businesses & service providers looking to sell products or services online. Squarespace integrates with popular payment gateways such as Stripe and PayPal, and you can easily manage your inventory, orders, and shipping directly from your Squarespace dashboard.
SEO Optimization
Squarespace has built-in SEO features that help you optimize your website for search engines. You can easily customize your website's metadata, including page titles, descriptions, and keywords, to help your website rank higher in search engine results pages (SERPs).
Analytics and Metrics
Squarespace has built-in analytics and metrics tools that allow you to track your website's performance. You can easily monitor your website traffic, page views, bounce rate, and other important metrics to help you optimize your website and improve your online presence.
Want to find out more?
I’d love to hear from you! Drop me a line with any questions to hello@rachelquagliani.com
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